Coming Soon — The Training Standard for Cheer Athletes

STRONG
IS THE
STANDARD.

The first training platform built for cheer athletes.

PNKE Labs gives cheer athletes, tumblers, and stunt athletes the structured programming, accountability, and tracking they've never had — built specifically for their sport.

🖤 You're on the list. First access coming your way.

No spam. Founding athlete pricing locked in at signup.

Coach-Assigned Programs Session Tracking Athlete Leaderboards Team Challenges Progress Reports Built for Cheer Strong Is the Standard Coach-Assigned Programs Session Tracking Athlete Leaderboards Team Challenges Progress Reports Built for Cheer Strong Is the Standard
Why PNKE Labs

Built for the athletes
every other app forgot.

Generic fitness apps were not built for an athlete who trains inversions, stunts, and tumbling sequences. PNKE Labs was built from inside cheer culture — not applied to it from the outside.

01

Sport-Specific Programming

Every program inside PNKE Labs is built around the real physical demands of cheer — explosive power, flexibility, conditioning, and skill-specific strength work. Built from scratch for this sport, not adapted from something else.

02

Coach-to-Athlete Pipeline

Coaches assign programs directly to their athletes. Athletes log sessions, track reps, and complete challenges. Coaches see everything. The accountability gap between practice and progress is finally closed.

03

Progress Parents Can See

Parents invest thousands in cheer. PNKE Labs gives them visibility — real progress reports, session logs, and completion data that make the investment visible and the improvement undeniable.

04

A Community That Competes

Leaderboards, team challenges, and social workout sharing turn individual training into a collective standard. Athletes don't just train — they prove it, log it, and compete for it.

Average practices
per week
0
Structured training
in between
That gap is the problem.
PNKE Labs is the solution.
Our Mission

We built what
didn't exist.

Cheer athletes are some of the most dedicated athletes in the world. They train for years, compete at the highest levels, and give everything to their sport.

And yet — there has never been a training tool built specifically for them. Generic fitness apps. Random YouTube workouts. Coach PDFs in a group chat. Nothing that actually understood the sport, tracked the work, or connected the athlete to their coach outside the gym.

PNKE Labs was built to close that gap. Not as a fitness app that also works for cheer — but as a training platform designed from the ground up for the cheer athlete specifically.

"We're building the training standard for the athletes who flip, fly, and fight for every skill. Strong is not a goal. It's the baseline."
Who It's For

Built for everyone
in the gym.

PNKE Labs serves the full cheer ecosystem — the athlete training for her skill, the parent investing in her future, and the coach building the program.

🏅

The Athlete

Ages 5–25 · Primary User

Structured programs built for her sport. Session logging, streaks, leaderboards, and team challenges that make training feel purposeful — not like homework.

"I finally know exactly what to train between practices."

💳

The Parent

The Investment Decision Maker

Progress reports, session visibility, and completion data that prove whether the investment in cheer is producing results. Finally — evidence that it's working.

"I can see every session she logs. I know the work is happening."

📋

The Coach

Gym Owners · Program Directors

Assign programs directly to athletes. Track completion data. Know who's training between sessions — without chasing anyone. Practice gets better when the off-gym work gets done.

"My athletes come to practice having already done the work."

Built With Boundaries

Athlete safeguarding
is non-negotiable.

PNKE Labs was built with the understanding that most of our athletes are children. Every decision we made about how the app works was made with that responsibility in mind.

"No DMs. No comments. No direct contact between coaches and athletes through the app. Ever."

This wasn't an afterthought. It was the foundation.

🚫

No Direct Messaging

Coaches and athletes cannot message each other through PNKE Labs. There is no DM feature. No chat. No private communication channel of any kind. Communication stays where it belongs — in the gym, with parents present.

🚫

No Comments or Social Contact

Athletes cannot be contacted through their activity, posts, or progress by coaches or other users. Leaderboards and challenges show results — not personal profiles that can be reached.

Programs — Not People

Coaches assign programs. Athletes complete them. That's the entire relationship inside the app. The tool is about the training, not the relationship — because the relationship belongs outside the app, where it's safe and visible.

Parent Visibility Built In

Parents can see exactly what programs have been assigned, what their athlete has completed, and how their athlete is progressing. Full transparency — by design, not as an add-on.

Our Commitment

We built PNKE Labs because cheer athletes deserved a training tool made for them. We built it this way because they also deserve to train in an environment where their safety is the first consideration — not a feature, not a setting, but the baseline.

If you're a parent choosing tools for your athlete: we designed this with you in mind. You should always be able to see what your child is doing, who has access to them, and what any adult in their sport is assigning them. PNKE Labs makes all of that visible and keeps all of that safe.

The PNKE Labs Blog

Training knowledge
for serious athletes.

Real talk for cheer athletes, parents, and coaches. No generic fitness advice — sport-specific insight built around how cheer athletes actually train and develop.

Early Access

Be first.
Train different.

Join the waitlist and lock in founding athlete pricing — available to early signups only. You'll get first access when PNKE Labs goes live.

🖤 You're on the list.

Founding athlete pricing is locked in for you.
We'll be in touch the moment PNKE Labs goes live.

— The PNKE Labs Team

No spam. No credit card. Just first access when we launch.